RS Group: Beyond Entertainment, Building Workplace Excellence
Case StudyJuly 8, 2024

RS Group: Beyond Entertainment, Building Workplace Excellence

การได้รับการรับรอง Best Places to Work™ เป็นความภาคภูมิใจของทีม RS ทุกคน

RS Executive

Executive, RS Group

How it started?

RS Group has become the leading entertainment media business in Thailand, recognized for its talented and high-quality workforce. Currently, the company has expanded its business operations beyond entertainment, adopting the "Entertainmerce" model. This model encompasses two main sectors: Entertainment and Commerce.

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RS Group reached out to WorkVenture to help understand deeper insights into their current team and what strategies to build with the changing corporate structure.

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Challenges to Overcome


To ensure success, RS Group required to address several challenges:


Managing Diverse Businesses: The complexity of managing and understanding a diverse range of businesses and talent involved increased. With the expansion into various sectors, it's crucial to deepen the understanding of each business area.


Enhancing Organizational Communication: RS Group needed tools to facilitate better listening to employee opinions and feedback. Such tools can help streamline workflows and improve problem-solving capabilities within the organization.


Attracting Top Talent: Despite a major rebranding, RS Group had challenge to attract talent that aligns with the company's values and needs.


Achieving solutions through the "Best Places to Work™" program


WorkVenture ran a Best Places to Work™ Engagement Survey with RS Group with all of their employees throughout different business units to understand the Employer Brand performance throughout 4 main domains and 26 drivers.

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RS scored highly especially on the culture they have built and was recognized as one of the "Best Places to Work™" based on the results - highlighting its positive work environment. The survey measures satisfaction and happiness, providing valuable insights into the strengths and areas for improvement within RS Group.


What did RS get after being certified as Best Places to Work™?


Being certified as one of the Best Places to Work™ has several benefits for RS Group:


Improved Department level Management: The employee engagement survey results enable RS Group to better organize its various industries of business through a deep understanding of differences. The company can address internal issues more effectively and develop personnel more efficiently.


Enhanced Understanding of Diversity: RS Group received an understanding of minority segments in the organization in order to understand their specific requirements and to maintain a healthy diversity throughout the company.


Attracting Top Talent: The recognition has made it easier to attract talented individuals to apply to their open roles. Through better promotion and a clearer representation of the organization's values, RS Group is drawing in talent not just from the entertainment industry but from a wide range of fields.

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RS Group's commitment to its corporate values of "Own, Fight, Learn & Win Together" has been instrumental in its success. By addressing its challenges head-on and leveraging its strengths, RS Group continues to lead the way in the entertainment and commerce sectors, creating a dynamic and fulfilling work environment for its employees.

Key Highlights

85%

Survey Participation

30+

Years in Business

271

Participants

Strongest Attributes

Diversity & Inclusion

Trust / Self Regulation

High Responsibilities

Best Places to Work Badge

Best Places to Work™

Thailand 2024

RS Group

RS Group

Entertainment & Media

Employees

1,500+

Industry

Entertainment & Media

Certified Year

2024

Jeerawatana Tungborvornpichet

Jeerawatana Tungborvornpichet

Senior Advisor: Corporate & Employer Branding

I help organizations and professionals focused on developing and strengthening employer branding.

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